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12 Stars Media buys and moves into historic Noblesville building financed by SBA 504 loan from Greenfield Banking Company and Indiana Statewide CDC; Open House Nov. 1
12 Stars Media a Central Indiana company generating national and worldwide multi-media communications is open in new headquarters, a two-story, 139-year-old brick house on East Connor Street in Noblesville. An open house will be held November 1.

Rocky Walls and Zach Downs opened 12 Stars Media in 2007. They bought and renovated their company's new headquarters with financing from the U.S. Small Business Administration 504 program. Greenfield Banking Company and Indiana Statewide Certified Development Corporation provided the 504 loan.

Indiana Statewide CDC works with local Indiana lenders to issue SBA 504 loans to help owners of expanding or startup small businesses buy real estate, buildings and equipment. SBA 504 loans can give small business owners long-term, fixed rate financing similar to commercial loan terms available for large companies.

Walls says, "The SBA 504 loan is great. It helps us keep more of our cash on hand for operations and renovations to the new building. Knowing the interest rate is fixed also adds to the stability of switching from leased office space."

Greenfield Banking's Greg Woods says, "The SBA 504 allows the business owners to put less capital in the project and provides a guarantee to the bank. The 504 helps the bank participate in more projects."

Walls says 12 Stars Media helps businesses and non-profit organizations produce videos to "share the stories of real people doing real things that impact their world in a positive way." 12 Stars Media's client list includes global organizations such as Siemens and Peakon (a European software company), and local non-profits such as the Indiana Blind Children's Foundation and Reconnecting to Our Waterways.

In the coming years, 12 Stars Media will begin offering more than video production. The team will open a small cafe on the first floor facing East Conner Street. Wall says, "It will be a space where people will come in and enjoy getting to know the 12 Stars Media team, hearing stories about other people in their city and state, and learning about the amazing, local humanitarian and arts organizations by watching the videos and films we produce for them."

12 Stars Media moved to Noblesville from a leased building in Fishers.

12 Stars Media's operation as a global communicator is a big change for its new headquarters, a family home built in 1880. Back then, Noblesville was a frontier town a day's horseback ride north of Indianapolis, the state capital city with 75,000 residents. "Modern communications" of the day amounted to a rudimentary telephone, a device owned by fewer than one percent of people in the U.S.


Indiana Statewide CDC has approved more than $690 million of financing for 1,500 Indiana companies since 1983, creating or saving more than 26,595 jobs, and is the most prolific CDC in Indiana. These projects represent more than $1.7 billion in expansion financing for Indiana businesses.

Executive Director Jean Wojtowicz says, "SBA 504 loans help small businesses grow because borrowing companies can put as little as 10 percent down and receive a low, fixed interest rate for as long as 25 years. The SBA guarantees bonds sold privately to finance a portion of the loan. With the guarantee, we can offer more favorable loan rates than generally available to small businesses."

Greenfield Banking Company ( Five visionary business leaders founded Greenfield Banking Company in 1871. Today, Greenfield Banking serves the Hancock County communities of Greenfield, Fortville, Cumberland, McCordsville and New Palestine.

12 Stars Media ( believes anyone can improve the world, in big and small ways. 12 Stars Media partners with companies and non-profits to help produce a positive impact through stories shared through emotionally compelling video.

In 1880, construction work on the Washington Monument was in its early stages. U.S. population nosed above 50 million for the first time. Indianapolis bragged that with 75,000 residents it was the largest city in Indiana as well as the State Capital. Benjamin Harrison was putting his Indianapolis law practice on hold to join the U.S. Senate early the following year. He would be elected president of the United States in 1888. Previewing the electronic communications we take for granted, Harrison was the first president whose voice was recorded so that we can hear it today. It's on the President Benjamin Harrison Home website.

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